Internet Search In Nigeria: Understanding SEO and Outreaching In Nigeria

We’ve been working in the Nigerian digital marketing space, running campaigns since 2020. And in the process, we have accrued a wealth of knowledge to launch and jumpstart your SEO campaigns into the Nigerian market. Here are some of the essential points relating to digital marketing and SEO in Nigeria. It is worth bearing in […]
SEO For Real Estate Business in Nigeria

For so long, millennials have either lived in their parent’s homes or rented an apartment at most even when money was not an issue. However, according to the latest study, Gen Y who make up the bulk of the population of Nigeria, today make up the largest share of homebuyers in Nigeria. And closely observing […]
Digital Marketing Strategy You Should be Using in 2022 to Grow Your Website

Want growth in 2022? Here are the digital marketing strategies you should be using to grow your website. Email Marketing (Lead Capturing and Nurturing) Lead nurturing is one way digital marketers bring people back to their websites, build trust in their potential customers, and ultimately convert them to active customers. Your website can leverage the […]
Introduction To Digital Marketing, History And Related Career Opportunities In 2022

Digital marketing, also known as online marketing, internet marketing, or web marketing, is an intersection of marketing and technology. It encompasses any form of marketing effort requiring electronic devices and the internet, making digital marketing more business-critical every day. The History Of Digital Marketing The term ‘digital marketing’ was coined in the 1990s, but its […]
Hey Alexa, How Do I Optimize for Voice Search?

If you’re not already using voice search, you’ve definitely seen the commercials on TV. Each day, more people are using voice search-equipped smartphone apps and digital assistants (like Amazon’s Alexa, Apple’s Siri, Microsoft’s Cortana and Google Assistant) to handle simple tasks, get answers to questions and more — at home, on the road or wherever […]
12 Best Image Search Engines for Marketers

Need to find an image for your next blog post, social media posts, or website design? Do you need a high-resolution image for your next marketing promotions? This article lists the best image search engines where you can find the right images for any business purpose. These days, image search is on the horizon, and […]